Eligibility 

The Promoter is Heineken Ireland Limited (“HIL”) trading at One Kilmainham Square, Kilmainham, Dublin 8 (“the Promoter”).  
You must be over 18 years of age and reside in the Republic of Ireland to enter Heineken Studio (The Promotion”).  
By entering the Promotion, you will be deemed to have read and agreed to these terms and conditions of the Promotion. 
Employees and/or relatives of employees of the Promoter, its associated companies and any agents connected to the Promotion are not eligible to enter the Promotion and/or win any prizes.  
The Promotion is free to enter and no purchase is necessary.  

Promotional Period 

The Promotion will take place at Heineken® Studio bar at Heineken® House, The Electric Picnic.
The Promotion is running from 29th August 2025, until 18.00 31st August 2025, in the Republic of Ireland.   

How to Enter 

To enter the Promotion, customers must: 1) Engage with the prescribed QR code on relevant POS material or engage with Heineken® Studio brand ambassadors; 2) Complete the necessary fields on XXX [TBC]
Consumers will then receive a free 200ml Heineken® Original with their chosen flavour sample from the Heineken® Studio staff.  Only one entry per person is permitted.
As part of entry in the promotion, participants will be entered into a competition in which they will be in with for them and 1x [one] guest of their choice, a chance to win side stage access to the main stage of Electric picnic on Saturday 30th or Sunday 31st.
Winning participants will have 30 minutes from notification (via phone call / text) to accept and be present at an agreed place.
Any other costs incurred that are incidental to the fulfilment of the prize are the sole responsibility of the winner, including without limitation all taxes, insurance, fees and surcharges of any prize.   
 
Publicity 

Entrants may be required for publicity purposes. Entrants agree by entering the Promotion to participate in such publicity including but not limited to the publication of their names and photographs for advertising and/or promotional purposes. 
 
1. Personal Data 
1.1 The personal data provided by you in the context of this Promotion will be processed by the Promoter in accordance with our privacy policy available on heinekenireland.ie/privacy-policy. The details you provide to the Promoter will be stored by the Promoter in order to allow for the appointment of winners of the prizes and to execute the prizes, and may be disclosed to third parties for the purpose of administering the competition or delivering the prizes. You can request Heineken® at any time to provide access to the personal data it has collected about you. You can request Heineken® at any time to correct or to delete such personal data. You can send requests for access, correction or removal for your personal data to privacy@heineken.ie mentioning your name and email address.  

2. General 

2.1 By entering the Promotion, participants confirm that they meet all eligibility requirements and understand the terms and conditions outlined herein. The decision of the Promoter regarding any aspect of the Promotion is final and binding, and no correspondence will be entered into.

2.2 The prize will be issued subject to proof of valid identification and age verification.
 
2.3 No cash alternative is available; prizes are non-transferable, non-exchangeable and non-refundable. 

2.4 Entries on behalf of another person will not be accepted and joint submissions are not allowed.   

2.5 The Promoter will not accept any entries that are: (2) automatically generated by computer; (b) completed by third parties in bulk; (c) illegible or have been altered, reconstituted, forged or tampered with; (d) photocopies and not originals; (e) incomplete.  

2.6 Use of a false name, address or supply of inaccurate information will disqualify you from winning and/or receiving a prize.   

2.7 The Promoter reserves the right to disqualify you if your conduct is contrary to the spirit or intention of the Promotion. 

2.8 The Promoter reserves the right to verify the eligibility of all entries and participants. Failure to provide proof of eligibility or compliance with these terms and conditions may result in disqualification at the Promoter’s sole discretion.

2.9 Any attempt to undermine the legitimate operation of the Promotion by cheating, hacking, deception, or other unfair practices may be a violation of criminal and civil laws. Should such an attempt be made, the Promoter reserves the right to seek damages to the fullest extent permitted by law.

2.10 The Promoter accepts no responsibility for any entries that are lost, delayed, misdirected, or incomplete due to technical failures, network issues, or any other reason beyond its reasonable control. The Promoter will not be liable for any unsuccessful, partial, or corrupted computer transmissions, nor for failures or malfunctions of hardware, software, or communication networks, regardless of cause.

2.11 The Promoter accepts no responsibility for entries not received or for undelivered or delayed messages which were unable to be sent or received due to technical failure or any other reason beyond its control.

2.12 No responsibility will be accepted by the Promoter for failed, partial or garbled computer transmissions, for any computer, telephone, cable, network, electronic or internet hardware or software malfunctions, failures, connections, availability, for the acts or omissions of any service provider, internet, accessibility or availability or for traffic congestion or unauthorised human act.

2.13 The Promoter reserves the right to withhold the prize if there is any suspicion of fraud or in the event that winner notification has been incorrectly (e.g. by reason of technical fault, computer and/or printing error) printed and/or generated and/or sent to the winner on the Promoter’s behalf.

2.14 No warranty or guarantee is given by the Promoter in relation to any of the prizes and to the fullest extent permitted by law, the Promoter, its agents, associated companies, and trading partners will not be liable for any loss, damage, delay, additional expenses, injury or death howsoever caused, whether in contract, tort (including without limitation, negligence, fraud or malicious act), statutory or otherwise arising out of the Promotion or receipt or use of any prize awarded pursuant to the Promotion and the Promoter does not recommend or guarantee the performance of any contractor or the obligations of any third parties associated with any prize (including without limitation the promoter of any prize) and will not be liable for any fraud committed by any third party.

2.15 During the Promotion, any request or complaint concerning the Promotion and Terms and Conditions may be sent via e-mail to the Promoter at [info@heineken.ie] stating your name, address, e-mail address and telephone number.

2.16 In the event of any dispute regarding the rules, conduct or results of the Promotions the decision of the Promoter will be final.

2.17 The Promoter reserves the right to vary, cancel or modify the Promotion and/or the Terms and Conditions at any time and for whatever reason and/or amend or withdraw the Promotion (and/or any related Prizes) in whole or in part at any time due to unforeseen circumstances. The Promoter is also entitled to vary the prizes if, due to unforeseen circumstances it becomes impossible to provide the prizes as described or in its opinion, it would be inappropriate in any way. In that event, prizes of equal or similar value will be offered and prizes are subject to availability.

2.18 The Promotion and these Terms and Conditions are governed by Irish law and subject to the exclusive jurisdiction of the Irish courts.

2.19 Heineken promotes responsible drinking. Please visit drinkaware.ie for more information.

2.20 Competition entries cannot be returned. In the event that the prize becomes unavailable, the Promoter reserves the right to substitute an alternative prize of equal or similar value.